BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20190918T114500Z DTEND:20190918T193000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:2019/09/18-Enhancing Sales from the Top/Marketing Construction Projects DESCRIPTION:Enhancing Sales from the Top\n\n Presented by: Kevin Dougherty\n\n Wednesday\, September 18\, 2019\n\n Click here to Register\n \n \n \n \n \n \n \n \n \n\n\n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n\n\n \n \n \n \n \n \n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n Improve your ability to sell your services and products direct to owners\, facility managers\, owner reps\, and others with a "real" vested interest in what you offer.\n\n \n\n This seminar will teach you to sell the value of your company rather than defend the cost of your work. The program emphasizes professional sales and market strategies that you can put to immediate use to avoid the price shopping rat race. \n\n \n\n "Learn to sell to the customers who have the most to gain by your expertise and quality workmanship."\n \n \n \n \n \n \n \n \n \n\n\n\n \n \n \n \n\n\n\n \n \n \n \n\n\n\n \n \n \n \n\n\n\n \n \n \n \n \n \n \n \n \n\n \n Topics Covered:\n\n \n Understanding the new realities of the market\n Improve your ability to get profitable work by focusing on the influencers\n How to Stop giving your expertise away for free\n Improve your ability to qualify your estimates\, bids\, and RFP's\n Why it is important for you to market your services to the end user\n How to add true value\n Create non traditional avenues for your products and services\n How to become less dependent on your contractor customers\n How to Build a Market Plan to target the right people\n Develop a sales plan that will help you grow into the future\n Developing Point of Sale Professionalism\n Make the first impression count for you\n Overcoming the Most Common Objections\n Build trust with the customer\n Learn how to springboard over the middleman\n Understand how you fit in the buying chain and improve your position\n Learn how to target the right customers\n Find the right customers that fit your needs\n \n \n \n \n \n \n \n \n \n \n\n\n\n \n \n \n \n\n\n\n \n \n \n \n \n \n \n \n \n \n\n \n When: Wednesday\, 09/18/2019\n\n \n\n Location:\n\n 721 Arbor Way\n\n Amenities Center Conference\n\n Rooms\n\n \n\n Time: 7:45am - 3:30pm\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n Who Should Attend:\n\n \n\n Owners\, Executives\, Managers\, Salespeople\, Service Dispatch\, Project Managers\n\n \n\n \n\n \n\n \n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n First Attendee from Member Company attends FREE use promo Code KD-ES and hit Apply\n\n \n\n Members: $85.00\n\n Non Member: $150.00 X-ALT-DESC;FMTTYPE=text/html:\n \n \n \n \n \n
\n
\n \n \n \n \n \n \n
\n
\n
\;
\n\n
Enhancing Sales from the Top
\n\n
Presented by: Kevin Dougherty
\n\n
Wednesday\, September 18\, 2019
\n\n \n
\n
\n
\n
\n\n\n \n \n \n \n \n
\n
\n \n \n \n \n \n \n
\n \n \n \n \n \n \n
\n
\n
\n
\n\n\n \n \n \n \n \n \n
\n
\n
 \;
\n
\n\n
\n \n \n \n \n \n \n
\n
K Dougherty Picture
\n
\n
\n 		\n
\n \n \n \n \n \n \n
\n
 \;
\n\n
\n
 \;Improve your ability to sell your services and products direct to owners\, facility managers\, owner reps\, and others with a &ldquo\;real&rdquo\; vested interest in what you offer.
\n\n
 \; \; \; \;
\n\n
This seminar will teach you to sell the value of your company rather than defend the cost of your work. \;The program emphasizes professional sales and market strategies that you can put to immediate use to avoid the price shopping rat race. \; \;
\n\n
 \;
\n\n
 \; \;"\;Learn to sell to the customers who have the most to gain by your expertise and quality workmanship."\;
\n
\n
\n
\n
\n\n\n \n \n \n \n
\n\n\n \n \n \n \n
\n\n\n \n \n \n \n
\n\n\n \n \n \n \n \n
\n
\n \n \n \n \n \n \n
\n
 \;
\n\n
\n
 \; \; \; \;Topics Covered:
\n\n
    \n
  • Understanding the new realities of the market
    • \n
  • Improve your ability to get profitable work by focusing on the influencers
    • \n
  • How to Stop giving your expertise away for free
    • \n
  • Improve your ability to qualify your estimates\, bids\, and RFP&rsquo\;s
    • \n
  • Why it is important for you to market your services to the end user
    • \n
  • How to add true value
    • \n
  • Create non traditional avenues for your products and services
    • \n
  • How to become less dependent on your contractor customers
    • \n
  • How to Build a Market Plan to target the right people
    • \n
  • Develop a sales plan that will help you grow into the future
    • \n
  • Developing Point of Sale Professionalism
    • \n
  • Make the first impression count for you
    • \n
  • Overcoming the Most Common Objections
    • \n
  • Build trust with the customer
    • \n
  • Learn how to springboard over the middleman
    • \n
  • Understand how you fit in the buying chain and improve your position
    • \n
  • Learn how to target the right customers
    • \n
  • Find the right customers that fit your needs
    • \n
\n
\n
\n
\n
\n\n\n \n \n \n \n
\n\n\n \n \n \n \n \n \n \n
\n
\n
\n \n \n \n \n \n \n
\n
 \;
\n\n
\n
When: Wednesday\, 09/18/2019
\n\n
 \;
\n\n
Location:
\n\n
721 Arbor Way
\n\n
Amenities Center Conference
\n\n
Rooms
\n\n
 \;
\n\n
Time: \;7:45am - 3:30pm
\n
\n
\n
\n
\n 		\n
\n
\n \n \n \n \n \n \n
\n
 \;
\n\n
\n
Who Should Attend:
\n\n
 \;
\n\n
Owners\, Executives\, Managers\, Salespeople\, Service Dispatch\, Project Managers
\n\n

\n
\n
\n
\n  \;
\n
\n
\n
\n
\n 		\n
\n \n \n \n \n \n \n
\n
 \;
\n\n
\n
First Attendee from Member Company attends FREE use promo \;Code \;KD-ES and \;hit Apply
\n\n
 \;
\n\n
Members: $85.00
\n\n
Non Member: $150.00
\n
\n  \;
\n
\n
\n
\n
\n\n\n \n \n
\n\n\n \n \n \n \n \n
\n
\n \n \n \n \n \n \n
\n \n \n \n \n \n \n
\n
\n
\n
\n LOCATION:Amenities Center Conference Rooms 721 Arbor Way Blue Bell\, PA 19422 UID:e.9527.144 SEQUENCE:3 DTSTAMP:20260409T224610Z URL:http://mcaepa.memberzone.com/events/details/2019-09-18-enhancing-sales-from-the-top-marketing-construction-projects-144 END:VEVENT END:VCALENDAR